What we do
Organic growth built on facts people want to cite.
Public relations, content seeding, search visibility and link building, all anchored in research that journalists and editors are glad to reference.
Why research-led content earns links
Editors link to sources, not to advertising. A well-made study with a clear method gets cited because it is useful. We design the research so it answers a question people are already asking, publish it in a form that is easy to quote, and bring it to the people who write about the subject.
Services
- Research design: the question, the sample, the method, the limits
- Content seeding: placing findings with journalists, newsletters, industry publications and specialist blogs
- Search visibility: pages and reports structured so search engines and AI assistants can read, cite and rank them
- Link building through journalism, not through link schemes
- Journalism missions: commissioned reporting on a topic that matters to your organisation, published under the journalist's name
What it looks like in practice
A typical engagement runs for three months. The first month is research and writing, the second is outreach, the third is follow-up and reporting. You receive a written summary of every placement, the links it produced and what we would do differently next time.